Connect Adobe Commerce (Magento 2) to Marketo Engage
Customers and orders from your store in Marketo Engage, so programs score and nurture on what people actually buy.
- Adobe Commerce · order placedtrigger
- Find or create leadaction
- Log purchase activityaction
- Marketo program triggereddone
Adobe's own route between the two runs through Adobe Experience Platform, which is a separate product to license and configure. Spojit connects them directly: it reads customers and orders with its Adobe Commerce REST connector and has Miraxa build the Marketo REST API calls, so new customers become leads and purchases land as activities your Marketo programs can trigger on.
Marketo connects through a LaunchPoint custom service tied to an API-only user: you supply its client ID and secret and your instance's REST endpoint (your Munchkin ID). Order activities need a custom activity type created in Marketo Admin first.
Adobe Commerce and Marketo Engage, working together
When a customer registers in Adobe Commerce
create or update the lead in Marketo Engage with store fields mapped
When an order is placed in Adobe Commerce
log a purchase activity on the Marketo lead with order value and products
When a customer's lifetime spend crosses a tier
update a score field and add the lead to a Marketo static list
When a Marketo lead unsubscribes
update the newsletter subscription on the Adobe Commerce customer
Built for how Adobe Commerce and Marketo Engage really work
Built-in Adobe Commerce connector
Customers, orders and products come from Spojit's Adobe Commerce REST connector, including custom attributes.
Marketo calls built for you
Miraxa reads the Marketo REST API and builds the authenticated lead, activity and list calls, handling the hourly token refresh.
Fields you choose
Map store attributes to the Marketo fields and custom activity types your programs already use.
Why teams build this on Spojit
Adobe connects Commerce and Marketo Engage through Adobe Experience Platform, which suits companies already licensing it. Without it, the options are a marketplace extension with a fixed field map or custom middleware. Spojit sits between the two APIs, so the sync matches your Marketo fields and programs, and runs on durable workflows you can inspect.
With Spojit
- Direct Mode syncs leads and activities with no AI credits.
- Durable execution retries Marketo's API rate limits, so a busy sale day never drops a lead.
- Billed by execution time, not per lead or per record.
Adobe Commerce + Marketo Engage, answered
Do I need Adobe Experience Platform?
No. Spojit talks to the Adobe Commerce REST API and the Marketo REST API directly.
Can orders show up as Marketo activities?
Yes. Create a custom activity type for purchases in Marketo, and Spojit logs each order against the matching lead.
Does it work with Magento Open Source?
Yes. The Adobe Commerce REST connector uses the Magento 2 admin REST API, which Magento Open Source shares.
What is possible depends on your plan and authorized API access. Some Adobe Commerce and Marketo Engage endpoints and capabilities are gated by the vendor (for example, parts of an API may require a higher tier, and write access can require a custom or add-on connection on an eligible plan), so not every workflow is available on every account from day one. You can request a feature or integration any time, and we will get in touch to figure out how to make it work.
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